Behavior Change without Behavior Change Communication: Nudging Handwashing among Primary School Students in Bangladesh

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Behavior Change without Behavior Change Communication: Nudging Handwashing among Primary School Students in Bangladesh

Behavior change communication for improving handwashing with soap can be labor and resource intensive, yet quality results are difficult to achieve. Nudges are environmental cues engaging unconscious decision-making processes to prompt behavior change. In this proof-of-concept study, we developed an inexpensive set of nudges to encourage handwashing with soap after toilet use in two primary sch...

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ژورنال

عنوان ژورنال: International Journal of Environmental Research and Public Health

سال: 2016

ISSN: 1660-4601

DOI: 10.3390/ijerph13010129